FOR IMMEDIATE RELEASE Pierre Lucerne Watch Company: Redefining Luxury with High-Quality Affordable Dress Watches Daytona Beach, Florida – April 10, 2024 – Pierre Lucerne Watch Company, founded by the visionary father and son team of Michael S. Rizzo Sr. and Michael S. Rizzo Jr., is making waves in the watch industry as a market disruptor. …

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The Tank watch has long been revered as a pinnacle of luxury and sophistication, captivating watch enthusiasts worldwide with its iconic design. However, its hefty price tag often placed it out of reach for many individuals seeking a touch of elegance in their timepieces. Recognizing this gap in the market, Pierre Lucerne drew inspiration from …

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